About

Welcome to this page. I really appreciate you are visiting. I am an Assistant Professor at the Department of Marketing & Strategy at the Stockholm School of Economics (SSE).

Throughout my journey toward becoming a scholar, I have obtained my doctoral studies from WU Vienna University of Economics and Business, held a position at BI Norwegian Business School and visited Vrije Universiteit Amsterdam, University College Dublin, Warwick Business School, King's College London, and Stanford University.

Diving into the intricacies of innovation and strategic management, my research journey investigates how top managers and employees anticipate and navigate the development of radical innovations. I am fascinated by this thrilling expedition through the unpredictable and dynamic terrain of pioneering outcomes, where every step is a leap toward the unknown. Drawing from the rich fields of sociology and social psychology, I delve deep into the practices and processes of succeeding and failing in the context of strategizing.

I enjoy immersing myself in the field to investigate managers and experts and learn about their work in real time. I use qualitative methods, particularly ethnography, to collect data and find answers to my questions. Alongside my passion for employing this method, I facilitate discussions through various events. I’m the co-organizer of the virtual ‘Behind the Scene’ virtual speaker series. I was also co-founder and host of the interdisciplinary ‘BI Qualitative Research Forum’ (together with Prof. Davide Nicolini WBS/BI and Victor Renza, BI).

In addition to my research pursuits, I have extensive teaching experience at undergraduate and graduate levels. I teach mainly Strategy and Innovation. I strive to cultivate students’ analytical, critical, and creative thinking by encouraging discussions on challenging topics, fostering the curiosity to ask questions, and establishing connections between theory and practice. I draw on the data collected as part of my research; for example, I authored a teaching case study on the 2015 wartime management of the Ukraine subsidiary of a global pharmaceutical company published by IVEY Publishing.

Next to my research and teaching activities, I seek to involve myself in the global academic community actively. I am a member of the Editorial Review Board of Journal of Management Studies, Long Range Planning, Global Strategy Journal and Journal of Business Research. I also serve as a Representative at Large in the Strategy Process Interest Group of the Strategic Management Society (SMS).

I have gained industrial experience in international companies like Rewe Group, Hilton Hotels, RHI AG, and the Austrian Chamber of Commerce. These experiences drove my interest in the management and conducting of research of experts and organizations. Next to my research positions, I was a project member in an applied research project at FH Wien and an executive assistant to the rector of WU.

Keywords:

Strategy and innovation processes: Strategy making, leadership, top managers, scientists
Managerial cognition and practices: Framing, emotions, knowledge and experience, heuristics, practices
Radical innovation: big data, deep technology, climate repair